Mobile Pet Imaging
NAMING, POSITIONING, TAGLINE, OVERALL BRANDING & VEHICLE GRAPHICS
Worked with client to define a descriptive and available name.
Created a benefit-driven tagline "It's Time to See More" which also is featured on mobile unit (easier to remember & look up when they get home).
WEBSITE DESIGN FOR VETERINARIAN AUDIENCE
Inculdes videos on the technology, list of cases where a CT scan would be beneficial, testimonials, forms, etc.
CONSUMER WEBSITE
Much simpler language and images. Includes consent forms in downloadable PDFs and signature-enabled electronic version.
PRICE LISTS
Printed and behind password-protected web portal.
EMAIL CAMPAIGNS
Featured cases and special announcements.
FAXES
Case studies & special announcements are faxed to vets who have selected Fax as their preferred method of contact.
Design adjusted (pure black & white images and larger font sizes).
FACEBOOK HEADER WITH CALL-TO-ACTION
Only updated when a BIG announcement is needed.
GENERAL BENEFIT POSTINGS
Color-coded by category (and to keep the wall interesting and not just blue).
HOLIDAY POSTINGS
Each one features a 3D element to hint at the CT scan's 3D capabilities.
CONTINUING EDUCATION CERTIFICATE
Awarded to participants in courses offered by Mobile Pet Imaging (and accredited by the SFVMA).
CAPABILITES PRESENTATION
Presentation created in Google Slides, to enable client to edit in real-time and ensure we are all working on same version.
PROMO VIDEO MOTION GRAPHICS & SCRIPT DEVELOPMENT
Script writing, intro graphics design and creation, and video-editing supervision.
